Digital Marketing & Analytics Specialist Full-time Job

Key points

• Work with a leading not-for-profit organisation, KidsCan Charitable Trust
• Opportunity to contribute to a cause that makes a real difference in children's lives
• Role involves managing, optimizing, and expanding digital marketing channels
• Develop digital marketing strategies, create engaging content, and analyze performance metrics
• Collaborate with internal teams and external agencies to align efforts with organizational objectives

Job requirements

• Bachelor's degree in marketing, communications, digital media, or related field
• Advanced certifications in digital marketing, SEO/SEM, or content marketing
• 2+ years of experience in digital marketing focusing on strategy development, content creation, channel management

Job responsibilities

• Develop and refine the digital marketing strategy in collaboration with the Marketing Services Manager
• Manage all social media channels, content planning, development, community management, and posting
• Create engaging digital content for various channels adhering to brand guidelines
• Coordinate email campaigns for high open rates and alignment with objectives
• Work with external media agencies to manage SEO and SEM efforts
• Oversee daily website operations, updates, optimisations, functionality enhancements
• Monitor campaign performance, provide actionable insights to maximize ROI
• Develop a plan for managing influencers and creating bespoke communications

Qualifications

• Proven track record in managing social media channels, email campaigns, website operations
• Experience working with external media agencies managing SEO/SEM initiatives
• Strong ability to collaborate with cross-functional teams developing digital marketing strategies

Skills

• Proficiency in managing all aspects of social media channels, content planning, community management, posting
• Strong content creation skills for various platforms
• Commitment to brand guidelines and effective representation of the organization

Benefits

• Contribute to a cause that makes a real difference in children's lives
• Positive and enjoyable work environment

How to apply

Ready to make a difference? Apply now by clicking on the link! Send your resume and cover letter to ronish.kumar@robertwalters.co.nz.